Healthy Information Ecosystems: A New Pillar of Global Health Security

Health narratives are increasingly being shaped in digital information ecosystems powered by artificial intelligence. Algorithms embedded in search engines and answer tools now determine what we see, and how often we see it. This is influencing how people perceive vaccines, and what ultimately rises to the top of political agendas. This isn't a challenge to overcome —it's a reality to adapt to. Accuracy, once the gold standard, isn't enough anymore. Health organisations and science communicators must marry evidence with strategy: optimizing content, designing it for discoverability, and building networks of diverse messengers that algorithms reward with visibility. Here's the payoff: when we understand how these systems amplify information, we unlock the ability to reach people at scale in ways traditional communication never could. This panel explores the partnerships at the center of this endeavor. We are convening public health leaders, AI technologists, behavioral scientists, and communications strategists to decode, not just how recommendation engines work, but how to make them work with us. Together, we'll dissect emerging tools that are shaping the online health information ecosystem, share what makes trustworthy vaccine information sticky and shareable, and map how organizations can build digital credibility.

The goal: positioning AI not as an adversary, but as an ally in rebuilding vaccine confidence and advancing global health outcomes for all.